New Site Provides ABC Coding Information and Resources for the Alternative Medicine, Nursing, Integrative and Consumer Driven Healthcare Markets

ALBUQUERQUE, NM, March 29, 2004 – Alternative Link today announced the launch of its new web site – www.AlternativeLink.com. The new site provides updated information on ABC codes and other coding-related solutions for alternative medicine, nursing, integrative and consumer driven healthcare.

“The launch of our newly-designed web site is important in supporting the kind of integrative healthcare that today’s consumers demand,” said Synthia Molina, Chief Executive Officer of Alternative Link. “The site is intuitive so those new to ABC codes can easily see how these and other coding-related solutions support their health related objectives, for an overall superior online experience.”

In addition to a more visually appealing design, the web site’s new homepage reflects the role of ABC codes in “a new era in coding,” with expanded information on the importance of filling gaps in older HIPAA code sets and the national health information infrastructure (NHII). Visitors to the site quickly learn that ABC codes improve healthcare research, management and commerce. They also gain an understanding of both unregulated and HIPAA-compliant uses of the codes, and learn how ABC codes support comparisons of the outcomes of conventional, complementary and alternative care to advance best practices.

“One new feature that really stands out on the site is our ‘hot off the press’ screen where visitors can quickly find news and updates on the company, the codes and their favorable effect on U.S. healthcare,” said Ms. Molina. “As ABC codes improve healthcare accessibility, quality and cost-management, interested parties (including healthcare practitioners, provider organizations and health plans) need a way to learn from the early successes of others. All of this supports our goal of helping more Americans get access to the right care in the right place at the right time, at a rational cost.”

Those wanting to use ABC codes may order reference manuals and electronic files in the “Purchase Products” section of the new web site. This section includes ABC coding manuals; made-to-order superbills or patient encounter forms for integrative healthcare practitioners; reports on the complementary and alternative medicine market; ABC terminology and codes in ASCII flat file formats; more than 600 legal practice guidelines, customized by practitioner type and state; relative values for integrative healthcare; and a comprehensive database of ABC codes, intervention descriptions; expanded definitions; practitioner identifiers, relative values, legal practice guidelines and training standards.

For more information, please visit www.AlternativeLink.com

Alternative Link, the developer of ABC codes, delivers information products and consulting services that help health-promoting organizations and individuals finance, administer and deliver cost-effective care that improves individual and public health, business and industry efficiencies and socioeconomic development.